bose

OVERVIEW

I’m here because Bose is entering a new chapter — one that demands creative leadership capable of elevating storytelling, strengthening brand identity across global audiences, and building a Creative Center of Excellence that can scale across Bose’s consumer and premium portfolios.

My career has been defined by building shared understanding before design — creating clarity from complexity so teams can lead with purpose rather than compliance. I bring both strategic rigor and creative fluency to the craft of brand expression, rooted in real consumer insight and a commitment to work that resonates emotionally and commercially.

In a moment where the Bose story must be more compelling, consistent, and culturally connected than ever, this is the work I’m built for.

IMPACT

Clarity Over Noise: I help teams move from opinion-heavy discussions to clear direction by establishing principles that guide decisions without slowing momentum.

Cross-Disciplinary Alignment: I create shared language between product, design, brand, and engineering so teams can move together without constant coordination or control.

Momentum With Intention: I balance thoughtful strategy with forward motion — enabling teams to test, learn, and iterate without losing focus or craft.

Durable Team Performance: By setting clear expectations and fostering trust, I build teams that operate with confidence, autonomy, and accountability..

HIGHLIGHTS

Consistency Through Understanding
I design systems — creative, operational, and cultural — that scale because people understand why they exist, not because they’re enforced.

Leadership Without Overreach
I lead with judgment and restraint, knowing when to guide closely and when to get out of the way.

Impact That Lasts
The work lands because the people behind it are aligned, supported, and empowered to do their best work.